The logo is the first thing we notice about a company: it is what identifies you and makes you recognizable to others. Creating a logo means being able to encapsulate your uniqueness in an image. Imagining a logo therefore, even before it is a technical matter, involves a complex and precise communication choice that answers the question , “What do I want to convey?” Tun2U listens to your needs, offers you a customized solution that highlights your values and finds together with you an attractive solution that is consistent with your company’s goals.
We believe that every brand should have three basic characteristics:
- Be visible and clear;
- Be storable;
- Convey a message (values, evocative ability).
Logo, Brand, Logotype? The visibility of your corporate identity
If you are on this page, you already know that having a logo/brand is indispensable; now we would like to explain why we always recommend that you hire professionals to evaluate the communicative and technical aspects of your brand/logo together. A logo generally consists of a name and an image (graphic symbol); sometimes the name and the graphic representation of the brand coincide, in which case it is called a logotype.
Here are some famous examples on the left
These companies sell the same product: which of these two would you choose?
Rules for building a successful brand
Designing a logo means operating on two levels:
- Marketing and Communication (psychological level): assess the profound communication implications it will have over time and the reputation it will be able to build and maintain;
- Graphics and Web Design. (technical level): choice of shapes and sizes, colors, media, scalability.
Talk about yourself through your image, we help you understand how to do it best!
To learn more and to request a quote, contact us!