GDPR
Opinions
Opinions

GDPR and businesses, one month since the transition to EU regulations

For more than a month now, the General Data Protection Regulation (GDPR) has been in full effect, raising not a few doubts and perplexities among users and companies. To shed light on the topic, which is closely related to the world of online business,e-commerce agency Tun2U organized a meeting in its Rome office titled, “GDPR and Businesses, One Month from the Transition to EU Legislation.”

“The right to personal data protection is a fundamental right,” explained Niccolò Rossi, partner at Rossi and Associates, pointing out that, at the same time, “it is not an absolute right and, therefore, a right protectable erga omnes, but should be considered because of its social function and from a business-to-business perspective.”

“This means,” Rossi added, “that the right to personal data protection has to be balanced with other fundamental rights, such as the right to do business, in short, operating a balance, according to the principle of proportionality.

How? “Through the introduction of specific rights: some well rooted and known (the first European directive dates back to 1995; in Italy the so-called Privacy Code dates back to 2003), others newly created,” such as “the right to be forgotten, the result of practices and case law developed over the years.”

The GDPR, Luca Migliorati, CEO of Tun2U, reminded for his part, is “a privacy regulation that deals with legal matters. So, it is not a web agency that does the compliance, but the referring attorney.”

“Tun2U,” concluded Fabrizio Scatena, key account manager for the agency, “supports companies on their path to GDPR compliance by bringing them up to date, or updating and monitoring their current status, against what is required by the European regulation.

The appointment is for the next Tun2U event for B2B, an opportunity to meet with companies and industry professionals, clarifying and deepening the most complicated issues related to the world ofe-commerce.

N. B.

Slides from the #tun2ulab event will soon be available online on our website, as well as answers to questions from the question time. To receive the materials, simply sign up for the newsletter.

Valeria Benincasa
SEO Copywriter & Digital PR