Works

Ad hoc infrastructure for online wine sales

Digital launch of the historic brand and management of growing volumes

Bernabei Liquori, Italy’s leading wholesale and retail beverage distributor, has a nationwide network of franchised wine shops and wine corners offering one of the largest selections of wines and spirits.
Tun2U brought the reality of the Bernabei Group online, designing and building a complex and innovative infrastructure for online wine sales.
The bernabei.it e-commerce is developed on a Magento basis, fully customized to the needs of the company, allowing a level of order management and automation that matches the huge sales volumes generated by the market.
The entire system interfaces with the company’s internal management software via APIs for product synchronization, inventory management and orders from different sales channels.
Tun2U planned and managed all phases of the brand’s digital launch, through important wide-ranging actions in Web Marketing, which have led Bernabei to be today one of the undisputed leaders in the online beverage scene.

11 - 2014

Start Partnership

Bernabei graphic interface and brand identity study and design.

01 - 2015

System Integration

Design and development of integration flows with ERP systems.

03 - 2015

Go-live B2C site

Ongoing infrastructure maintenance and evolutionary support.

09 - 2015

Go-live B2B site

Ongoing infrastructure testing, debugging, and optimization.

01 - 2016

Marketing strategy

Definition and design of marketing and consulting activities.

Platform
Magento
Technologies and integrations
Apache
CSS3
Elasticsearch
Facebook
Google Analytics
Google Fonts
Gumlet
HTML5
jQuery
Mailchimp
My SQL
PayPal
PHP
Stripe

Kpi

Goals achieved through constant work and proven synergy between agency and client.

System Integration

+250%

Order Management

+360%

Conversion Rate

+37%