Works

Cippà Transportation The Winning Move

Solutions for transportation, customs clearance and logistics for over 50 years

Cippà Trasporti SA was founded in 1967 in Chiasso as a freight transport company by rail, then by road, from Italy to northern Europe. Today the company has more than 80 employees present in 3 different locations between Switzerland and Italy, and in addition to transportation, it is also involved in logistics services and customs operations.

We took care of the refactoring of the platform starting with the migration of all content to CMS WordPress with multi-language interface. We have implemented all Best Practices in SEO and set a solid foundation for the On-site SEO work planned on the new platform.

Thanks to a careful study of the customer journey, we designed and implemented the a new User Interface with a modern and dynamic graphic styling, in line with the Corporate Identity and focusing on maximum usability of the request forms. All monitored by the careful setup on Google Tag Manager to monitor the results very accurately.

15 - 02

UX/UI design

Study and design of the new user interface.

18 - 03

Frontend Development

Custom development of new frontend interfaces.

14 - 04

SEO Best Practice.

Onsite SEO optimization and logic review new strategy.

15 - 05

GTM Advanced Tracking

Setup of the new GTM configuration.

8 - 06

Cloud Hosting VPS and Golive

Platform publication and testing steps.

Platform
Wordpress
Technologies and integrations
Apache
CSS3
Font Awesome
Google Fonts
Google Tag Manager
HTML5
jQuery
My SQL
PHP

Kpi

Goals achieved through constant work and proven synergy between agency and client.

Sessions

+135%

Average session duration

+32%

Conversion rate

+45%