Works

Japanese handicrafts can be purchased online

Detailed and organized data entry, the secret of a winning catalog

E-zakkashop is the new project of Eletto Italia Srl, an import-export company based in Florence founded in 2015 by a young entrepreneur where you can find Japanese products and European home furnishings, stationery and gardening tools with highly original designs, all characterized by elegance, practicality and quality.

Developed on PrestaShop platform, we took care of the design of the graphic layout giving the right space within the product sheets to the many information and images explaining the use of the product, the materials, since they are very special items. We organized the entire product catalog with some configurable having so many declinations between sizes and colors for each item, and we set out to bring out the craftsmanship and the exclusivity of the product, creating a section that tells the story of the Brand treated, Japanese and otherwise, with their strengths.

08 - 2020

Analysis and briefing

Project analysis, drafting the brief and defining the working GANTT.

09 - 2020

UX-UI DESIGN

Study and design of the new graphical user interface and user experience.

10 - 2020

IMPORT PRODUCTS

Populating the product catalog and content through automated flows.

11 - 2020

FRONTEND DEVELOPMENT

Custom development of the full responsive theme according to the new graphical interfaces.

12 - 2020

GO-LIVE

Tuning the server environment and procedures for bringing the project online.

Platform
PrestaShop
Technologies and integrations
Apache
Bootstrap
CSS3
Google Analytics
Google Fonts
Google Tag Manager
HTML5
jQuery
My SQL
PayPal
PHP
Stripe

Kpi

Goals achieved through constant work and proven synergy between agency and client.

Bounce Rate

-30%

Conversion rate

+23%

Mobile traffic

+83%