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Air conditioning and heating: Zetaidraulica among best e-commerce in Italy

Zetaidraulica has been decreed among Italy’s best e-commerce in the “Air Conditioning and Heating” sector by the German Institute of Quality and Finance (ITQF) and its Media Partner La Repubblica Affari & Finanza. From an initial list of more than 8130 websites, as reported on the official page, “Italy’s 750 Best E-Commerce” 2021/2022 were selected.

The study, now in its third edition, is divided into 11 macro-categories and 63 product sectors, from sports to fashion. Design, service offered, purchase and delivery conditions are just a few of the more than 30 criteria examined for the selection of Italy’s best e-commerce 2021/2022. In addition to the experts’ assessment, the customers’ evaluation, taken through a representative survey (altogether more than 700 thousand reviews were collected), was crucial.

For Zetaidraulica, a project owned by Mondial Calabra S.n.c., Tun2U took care of the makeover of the platform for online sales starting from a careful CRO analysis, from which a new UX was then designed that was particularly efficient, so as to improve the buying experience to the maximum. As a result, the entire site tree was reorganized, always in full compliance with SEO logic.

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