Works

A trip to the Coast online? It is possible!

Discovering the excellence of craftsmanship all Made in Italy

The ideal showcase for a product handmade entirely in Italy, special and refined.
Ballerì Sorrento’s new e-commerce exalts all-Neapolitan craftsmanship, with a specially designed layout that brings out the strong passion for tradition for excellence and the colors of places like Capri, Sorrento, the Amalfi Coast, and Naples.

We took care of the refactoring of the new e-commerce on WooCommerce platform, working on the design and development of a graphic layout that fully reflects the brand identity of Ballerì Sorrento, for the optimal presentation of a product of the highest quality.
The product catalog has been detailed by giving the user the ability to set alerts on products that are no longer available in one click and to quickly search for color variations for each individual product.

04 - 2019

Project Briefing

Analysis of project requirements, drafting brief and proposed category tree.

05 - 2019

UX-UI design

Design of a graphical interface in line with brand values.

06 - 2019

Catalog development

Ad hoc catalog architecture with configurable products, size and color variations.

07 - 2019

Content curation

Drafting content in compliance with the designer's communication mission.

08 - 2019

Go-live

Fine tuning, mobile optimization, and putting the project into production.

Platform
Woocommerce
Technologies and integrations
Bootstrap
CSS3
Facebook
Font Awesome
Google Analytics
Google Tag Manager
HTML5
jQuery
My SQL
Nginx
PayPal
PHP
Stripe
Vimeo

Kpi

Goals achieved through constant work and proven synergy between agency and client.

Conversion Rate

+58%

Page Load

-90%

Bounce Rate

-34%