This had been heard for a long time, but the webspam problem in SERPs seemed to have no end, at least until today! To combat this phenomenon, Google has updated its algorithm again to give a decisive breakthrough in its fight against spam: Indeed, it remains a priority for BigG to ensure that its SERPs remain authoritative and present quality content. The impact, according to initial estimates,
will affect about 5 percent of queries, with significant variations depending on the language. Significant changes include a reduction of visible results to users: for some searches, users may see only the most relevant results, so 10 web pages per SERP will no longer be secured. Thanks to theupdate of its algorithm, Google announces that it will be able to give
thread to spammers who exploit vulnerabilities in websites to inject malicious content, malware or even traffic to other low-quality sites to worsen the ranking. Here is Google’s commitment to users: “We are aggressively targeting hacked spam in order to protect users and webmasters.”
To what extent will the algorithm update affect our website?
First of all, it is necessary to reiterate how crucial it is to periodically check the health of our website. Only by checking Search Console and especially Google Analytics, making sure there are no leaks, can we avoid possible penalties by Google. Prevention is always better than cure and in the same way we must proceed with the maintenance of our site. Only in this way will it be possible to maintain the constant organic visibility over time.
